Mike started out in a corporate environment developing early web products for the AA, British Gas and Prudential. He then moved agency-side, pioneering the use of information architecture and user experience techniques in the design and build process.
Mike works with clients to define their digital strategy and pushes for quality in everything we do. He is also extremely hands-on during the delivery of projects, working with our studio team to ensure no stone is left unturned and the quality of our information architecture, user experience and graphic design is of the highest standard.
Mike is a passionate believer in participatory design and ensures that every project is tackled with energy and enthusiasm – clients and staff are encouraged to work in tight-knit teams, quickly creating prototypes, testing, learning and iterating designs until they are as good as they can be.